Have you ever wondered why Chinese phones cost seems to be lower than other brands from other countries? Today, we’d like to explain you why it is so.

4 Reasons why cost so low

Firstly, Chinese phones brands put their emphasis on E-commerce. The cost of opening, running and maintaining physical stores will be much higher than E-commerce sites. Therefore, those Chinese company usually update information about their products through web pages. And people will order and purchase devices through their online stores or a third-party company like Amazon, Flipkart, etc. Even though there are some Chinese brands such as Xiaomi have opened physical stores, but the amount is really small comparing to the Chinese phones makers available in the market.

Secondly, Chinese phones company know how to make use of social network marketing in the Internet. We cannot deny that Istagram, Facebook, Twitter, Weibo, etc. are the most popular social networks that has a large number of followers. As a result, the information about the smartphones can be spread widely if they advertise their products here. Meanwhile, some famous brands such as Samsung, Sony or Apple have to spend million dollars on TV advertising, sponsorship, or hiring celebrities to promote their products.

Thirdly, Chinese phones company hardly mass produce their products. For each new generation of smartphone, they prefers produce in limited quantity. Therefore, they can manage the sales. Last but not least, some Chinese phones company give promotional gifts such as accessories, apps and services along with the smartphones. This method seems to work well.

Chinese phones price tag and the story about quality

Many of us would answer that it is because Chinese phones comes with bad material and design. To some extent, it’s probably true. However, there are still reputed Chinese phones makers like Xiaomi, Oppo, etc. The smartphones from these brands are well received in many countries.