How long is your smartphone lifespan?
Have you ever wondered how long your smartphone can “survive”? I mean how many months or years do you usually use one phone for?
So, we have found an interesting report about this issue in Korea, a country where smartphone market develops very fast. We notice that most consumers there use a phone for just 1 year and 2 months and then replace it with another.
Specifically, Korea Information Society Development Institute (KISDI) has conducted a survey with 10,172 people more than 6 years old and 9,413 people (92.4%) said that they had a mobile phone. When the participants were classified in to groups by age, it was reported that Korean teens would change their phone every 10 months. That is the shortest period of time for a “smartphone‘s lifespan”. Those between the teenage age and 40s switched to a new model after 14 – 17 months. People in the 50s made it longer with 21 months, 60s and 70s bought a new one every 29 months and 34 months, respectively.
Another case is basing on the brand. Apple users replaced their old phones after 15 months, while Samsung and LG users did it after 14 months and 13 months, respectively.
Well, what do you think about the results? Somehow we think that many new handsets have been introduced these days maybe due to the large number of demands for changing phones. Yet, who knows? Maybe it is because so many good devices equipped with strong specs and beautiful designs are available now that people just cannot resist them. Anyhow, 1 year and 2 months to use a mobile seems kind of short since a typical one can last for more than 2 years.
How about you, Malaysia? How long have you been using yours and will you change it soon?