News

Lenovo and Motorola will become one, under the Moto’s lead!

News
August 28
by chris eilers

Lenovo has been receiving quite much attention recently since the debut of their new high-end device ZUK Z1. Though, many people think that they still cannot become a real giant in the mobile market. Moreover, it is said that Lenovo is likely to be taken over by Motorola. Is it possible?

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A few weeks ago, Lenovo announced that they would rely on Motorola in terms of design and producing smartphones for Lenovo company. On Wednesday, a newspaper reported that according to Lenovo Mobile Group’s President, Lenovo Mobile and Motorola will become one and Lenovo will disappear. Besides, he also added that most organizational structure of Motorola will remain in place and will take the lead.

One more important thing is that products of Lenovo Mobile will be reduced till all models are released under the name Motorola. The new Motorola company (after combined with Lenovo) will depend much on their experience in researching and developing.

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To explain for this decision, we can base on the Lenovo’s financial results in Q1 of 2015. It showed that Lenovo was just able to sold 16.2 million devices and there was a pre-tax loss of $292 million. Many people consider those issues as the trigger for Lenovo to decide to join Motorola, which is obviously a more recognizable brand.

Meanwhile, some others think that perhaps Lenovo has planned for that long before since Lenovo just bought Motorola in 2014, and then let it worked independently. On the other hand, in this H2 of 2015, Motorola has launched new Motorola Moto G (3rd generation) and Motorola Moto X Play. It seems like Motorola is getting back on track. So, if everything goes right as what they said, we will no longer see Lenovo phones on the shelves in the future.

Well, what do you think about this situation? Do you agree with this Lenovo’s decision? Tell us your opinions!