Xiaomi beats Huawei as third largest global Manufacturer
Xiaomi and Xiaomi fans have once more reason to celebrate. According to IHS iSuppli, Xiaomi is now the third largest phone manufacturer worldwide. In the reports we can see that Xiaomi sold 19 million smartphones in third quarter of 2014. With this Number Xiaomi overtook Huawei, who managed to sell 16.8 Million smartphones for Q3 2014.
Xiaomi was founded 4 years ago, in 2010, originally as an developer for Android OS. Their first products was Android based MIUI OS and evolved from there to manufacturing smartphones.
Xiaomi has been growing very strongly in the last years. In 2012 they sold 5.7 Million phones and already 18.7 Million phones for 2013. In 2014 they sold 11 Million in Q1 and 15.1 Million in Q2 of 2014.
Xiaomi Product Family ( Beautiful Pic by: Ginie Chin and Aslyy Chin)
While Xiaomi is growing strongly in global markets, China is still the main driver for their Sales. According to researchers from Strategy Analytics 14.6 Million out of the 15.1 Million Sales in Q2 were from China.
While the Lion’s Share of XIaomi’s Sales is still from China, they drive their Global Expansion agressively with the latest markets of India, Singapore, Malaysia and Indonesia. Especially in India they managed to raise a lot of awareness and a lot of Redmi and Mi3 Phones.
While these numbers look very good for Xiaomi, competiton in China is getting fierce. Xiaomi is fighting against Huawei and Lenovo to defend their third place. Meanwhile new competitors like Meizu and OnePLus entered the game with very competitive products and promising Sales.